Basic to Custom, built for Australian businesses.
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Most agencies hand you a report. As an Australian SEO agency that also builds websites, we can go and make the fixes ourselves — which is the bit that usually stalls.
Six areas of work. Your site will lean on two or three of them heavily and barely need the rest — which is the whole point of scoping before quoting.
A single-location trades business and a national ecommerce store don't need the same work, so SEO pricing in Australia swings hard. Here's what sits in each tier.
| What's included | Essentials | Growth | Performance | Custom |
|---|---|---|---|---|
| Audit & roadmap | ✓ | ✓ | ✓ | ✓ |
| Keyword research | ✓ | ✓ | ✓ | ✓ |
| On-page SEO | Review only | ✓ | ✓ | ✓ |
| Technical SEO | Review only | ✓ | ✓ | ✓ |
| Local SEO | Basic | ✓ | ✓ | ✓ |
| Content | — | Optimisation | Strategy + new pages | ✓ |
| Structured data | — | ✓ | ✓ | ✓ |
| Modern search readiness | — | ✓ | ✓ | ✓ |
| Reporting | Monthly | Monthly + call | Detailed | Agreed format |
Not sure which one? Ring us on 03 9016 4442. Two minutes on the phone sorts it faster than reading four columns again.
Our SEO process is four stages, and the first one occasionally ends with us telling you not to bother yet.
We go through search visibility, keywords, competitors, content and everything technical underneath. Mostly we're answering one question: is this an SEO problem, or a website problem? They get fixed very differently.
An audit throws up eighty things. Maybe six of them change anything this quarter. You get the six, in order, with an honest explanation of why the rest can wait.
Fixes get made, pages get rewritten, links get sorted. You're not left holding a to-do list and a login. If it needs a developer, that's us too.
Rankings, organic traffic and enquiries. Whatever's working gets more of the budget next month. Whatever isn't gets dropped instead of quietly repeated for another year.
Anyone can email you a report on the first of the month. Understanding the website well enough to change it is the harder part.
We run local SEO packages for businesses working a handful of suburbs, and national campaigns for businesses competing right across the country. The approach doesn't change much — target the places you'd genuinely take the job, and give someone in that area a reason to call rather than scroll on.
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We cover SEO audits, keyword research, on-page SEO, technical SEO, local SEO, SEO content, internal linking, structured data and monthly reporting. Which of those you get depends on your website and the package you choose. Most sites need two or three areas done properly rather than all six done thinly, and the audit tells us which ones.
Every package mixes strategy, keyword research, technical work, on-page changes, local SEO, content, structured data and reporting — the difference is how much happens each month and whether we're implementing fixes or only recommending them. Essentials tells you what's wrong. Growth fixes it. Performance keeps fixing it across a larger site. Custom is built from scratch.
SEO pricing in Australia realistically runs from a few hundred dollars a month for a small local site to five figures for enterprise work. A ten-page trades website is nothing like an ecommerce store with 4,000 products, so the price follows the work. Every Media Clock package is quoted after a free consultation, once we've seen your site and what it actually needs.
Technical and on-page fixes can show movement within a few weeks. Meaningful growth in organic traffic and enquiries usually takes three to six months, and longer in competitive industries where your rivals have been at it for a decade. It depends on your starting point, content, competition and how fast changes get approved. Anyone promising page one in 30 days is guessing.
Yes, and for trades, clinics and anyone with a van it's often the quickest win available. Local SEO packages cover your Google Business Profile, reviews, local keyword research, service-area targeting and location pages that say something specific about each area. We won't build thirty pages where only the suburb name changes — that stopped working years ago.
Technical SEO covers everything affecting whether search engines can crawl, understand and index your pages: indexing issues, redirects, canonical tags, XML sitemaps, robots directives, structured data, site architecture and page performance. The work needed depends entirely on what the audit finds, which is why we don't quote technical SEO blind. Some sites need a week. Some need a rebuild.
Yes. That covers new service pages, location pages, FAQs and blog articles, plus rewrites of existing pages that rank but don't convert. We write to match search intent rather than a word count, so if the honest answer to someone's question is two paragraphs, that's what you get. Padding a page to 1,500 words helps nobody.
Yes. Small business SEO in Australia usually needs focus rather than scale, which is what Essentials is for — foundations checked, key pages fixed, and a roadmap for what comes next. That said, if you're getting fifty visitors a month with no reviews, we'll tell you your money may do more elsewhere first.
